The hotly anticipated Apple Actuality Professional AR/VR headset might be the final huge likelihood for VR to take off, in response to one distinguished analyst.
Ming Chi-Kuo, the king of Apple ideas, has issued a brand new weblog submit outlining his view on the forthcoming Apple Actuality Professional launch, which ought to happen at WWDC 2023 on June 5. It’s truthful to say that it’s not massively constructive.
As a info and figures man, Kuo takes the angle of taking a look at shipments of different current AR/VR headset releases. They haven’t been good, to say the least.
Sony has lower its manufacturing plans for the PlayStation VR 2 by round 20%, regardless of virtually common reward for the system and the continued reputation of the bottom PS5 console. We gave the system 4 out of 5 in our overview, praising its beautiful 4K OLED display, vastly improved Sense controllers, and streamlined set-up.
Meta’s Quest Professional, in the meantime, has solely shipped round 300,000 to the Quest 2’s 20 million.
For those who’re pondering that is possibly a difficulty with depressed Western markets, Kuo factors out that Pico – China’s greatest AR/VR headset model – bought 40% fewer gadgets final yr than it anticipated.
The conclusion, if it wanted to be spelled out, is that there isn’t a proof that AR/VR is about to be the subsequent huge factor. There merely isn’t a lot demand for it.
As such, Apple’s belated entry to the AR/VR headset market is much less a case of the corporate leaping on the bandwagon, and extra a case of the final nice hope for augmented and digital actuality as a mainstream proposition. No strain, Apple.