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Amazon's Halo has slipped as health tracker division shut down

2 min read

Amazon is shutting down the division behind its short-lived Halo well being monitoring wearable.

The Halo Band and Halo View health bands and the Halo Rise get up alarm merchandise – none of which ever made it to the UK – have been discontinued by Amazon and faraway from sale.

Moreover, in the event you personal considered one of these gadgets, the corporate will cease supporting the merchandise on July 31 this 12 months. For those who purchased a product within the final 12 months then you may get a refund, whereas subscriptions can even be refunded for the rest of the time period.

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“We regularly consider the progress and potential of our merchandise to ship buyer worth, and we often make changes primarily based on these assessments,” an Amazon spokesperson advised The Verge.

The assertion continued: “We lately made the troublesome determination to cease supporting Amazon Halo efficient July 31, 2023. We’re extremely happy with the invention and arduous work that went into constructing Halo on behalf of our clients, and our priorities are caring for our clients and supporting our workers.”

In an inner electronic mail spied by the publication, Amazon cited the crowed sector and that outdated favorite “important headwinds” when citing why it’s closing down the division and shedding a number of the workers.

The Halo band arrived in 2020 as one of many extra controversial items of wearable know-how we’ve seen. It had a Tone of voice evaluation function which used on-board microphones to analyse your speech to deem whether or not you’re experiencing excessive/low positivity and power. The thought was to provide individuals perception into how they is likely to be being perceived.

This felt fairly intrusive, however not as intrusive because the physique fats function which created a 3D mannequin of the physique primarily based on 4 head to toe photographs. Basically it required customers to add photographs of themselves to Amazon’s cloud providers, which it promised to delete. Once I reviewed the product in 2020, it required me to miss a little bit of a mistrust on Amazon primarily based on its user-privacy report with Alexa.

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